Groundwork

Auto · Small-town market · Alaska

Insurance agencies in the Ketchikan, AK area

Competitor counts, household spending and official business counts for insurance agencies in the Ketchikan, AK area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #350 of 537 scored small-town markets
#2 of 2 scored small-town markets based in Alaska

Listings
6
1 chain location (17%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9.8M
On vehicle insurance · $1,717 a household
Spending per listing
$1.6M
31% above the U.S.
Listings per 10k households
10.5
33% below the U.S.
Population, 2025
13,549
−2.6% since 2020

See the insurance agencies around any address in the Ketchikan area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Ketchikan area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $1,717 per household (12% below the U.S. average), households in the Ketchikan area spend about $9.8M a year on vehicle insurance. That works out to $1.6M per agency, 31% above the U.S. figure of $1.3M.

The Ketchikan area has 6 insurance agencies on map listings as of September 2026. One of them (17%) is a chain location, against 21% across the U.S. That comes to 10.5 for every 10,000 households, 33% below the U.S. rate of 15.6.

Official counts don’t publish a figure for insurance agencies and brokerages in the Ketchikan area, since they leave out counts under 3.

Between 2020 and 2025, the population of the Ketchikan area declined 2.6%, against +3.1% for the U.S. For insurance agencies, the Ketchikan area has a Groundwork market score of 40 (lower middle): #350 of 537 scored small-town markets and #2 of 2 scored small-town markets based in Alaska.

How the Ketchikan area compares

The same measures for Alaska and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Ketchikan, AK area compared with Alaska and the U.S.
MeasureKetchikan areaAlaskaU.S.
Listings per 10k households10.59.215.6
Spending per listing$1.6M$2M$1.3M
Households per official establishmentn/a1,528966
Official establishment growth, 2019–2023n/a−6.3%−1.0%
Population growth, 2020–2025−2.6%+0.6%+3.1%
Spending per household on vehicle insurance$1,717$1,832$1,957
Median household income$92,885$92,788$80,734
Groundwork market score4071

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
61 chain location
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Ketchikan area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Ketchikan area

Population, 2025 estimate
13,549−2.6% since 2020
Households
5,732
Median age
40.9
Homes lived in by their owners
69%
Vehicles per household
1.7
Land area
4,857 sq. mi.
People per square mile
3
Median household income
$92,885+27.7% vs. 2015–2019, before inflation
Average household income
$114,287
Median home value
$393,300
Jobs located here
n/a
Daytime population
n/aResidents who don’t work, plus everyone whose job is here

Looking at a specific site in the Ketchikan area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Ketchikan area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Alaska

Every Alaska market ranked →

The highest-scoring small-town markets in Alaska for insurance agencies, numbered among those based in Alaska, with the Ketchikan area marked.

Top small-town markets in Alaska

Small-town markets in Alaska ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Juneau, AK6096.8$2.6M−1.8%#187 of 537
2Ketchikan, AK40610.5$1.6M−2.6%#350 of 537

Other business types in the Ketchikan area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Ketchikan, AK area?

Map listings as of September 2026 show 6 insurance agencies in the Ketchikan area. One of them (17%) is a chain location. The listings count insurance agencies. No official count is published for insurance agencies and brokerages in the Ketchikan area: counts under 3 are left out.

How much do households in the Ketchikan, AK area spend on vehicle insurance?

About $9.8M a year, or $1,717 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 6 insurance agencies on map listings, it comes to $1.6M per agency. It is estimated from the incomes of the 5,732 households in the Ketchikan area and national spending patterns by income.

How does the Ketchikan, AK area compare with the U.S. for insurance agencies?

The Ketchikan area has 10.5 insurance agencies per 10,000 households, 33% below the U.S. rate of 15.6. Spending per agency is $1.6M, 31% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, the Ketchikan area would have about 8, against 6 on map listings.

How fast is the Ketchikan, AK area growing?

Population estimates put the Ketchikan area at 13,549 people in 2025, down 2.6% since 2020, against +3.1% for the U.S. It has 5,732 households. Median household income in the Ketchikan area is $92,885, 15% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Ketchikan area scores 40 for insurance agencies (lower middle), #350 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Ketchikan area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Ketchikan area

Screening a site or an acquisition in the Ketchikan area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Ketchikan area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.