Groceries and convenience · County · Virginia
Grocery stores in Highland County, VA
How Highland County, VA compares with other counties and the U.S. for grocery stores: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
- Listings
- 2
- 1 chain location (50%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $5.7M
- On groceries · $5,700 a household
- Spending per listing
- $2.9M
- Too few listings to compare
- Listings per 10k households
- 19.9
- Too few listings to compare
- Population, 2025
- 2,318
- +3.4% since 2020
See the grocery stores around any address in Highland County
The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Highland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 2 grocery stores in Highland County. That is 19.9 per 10,000 households.
Households in Highland County spend about $5.7M a year on groceries, or $5,700 per household, 10% below the U.S. average. That works out to $2.9M per store. That spending covers all groceries, which grocery stores share with other businesses in the trade.
There is no official count of businesses with payroll classed as supermarkets and grocery stores in Highland County: counts under 3 aren’t published.
Population estimates show Highland County grew 3.4% from 2020 to 2025, in step with the U.S. (+3.1%). Counties under 10,000 people aren’t given a market score, since a few businesses can swing their figures.
How Highland County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Highland County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 19.9 | 6.6 | 6.8 |
| Spending per listing | $2.9M | $9.9M | $9.3M |
| Households per official establishment | n/a | 2,270 | 2,053 |
| Official establishment growth, 2019–2023 | n/a | −2.7% | 0.0% |
| Population growth, 2020–2025 | +3.4% | +2.8% | +3.1% |
| Spending per household on groceries | $5,700 | $6,537 | $6,319 |
| Median household income | $65,625 | $93,170 | $80,734 |
| Groundwork market score | Not scored | 60 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 21 chain location
- Listings at the U.S. rate for this spending
- 1The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as supermarkets and grocery stores in Highland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Highland County
- Population, 2025 estimate
- 2,318+3.4% since 2020
- Households
- 1,003
- Median age
- 56.7
- Homes lived in by their owners
- 89%
- Vehicles per household
- 2.2
- Land area
- 415 sq. mi.
- People per square mile
- 6
- Median household income
- $65,625
- Average household income
- $76,499
- Median home value
- $200,000
- Jobs located here
- 585
- Daytime population
- 2,028Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Highland County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.
Or open the report at the center of Highland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery stores across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for grocery stores, numbered among those based in Virginia, with Highland County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Stafford County, VA | 90 | 27 | 5.2 | $14.3M | +8.3% | #54 of 2,070 |
| 2Orange County, VA | 89 | 8 | 5.4 | $12.1M | +10.1% | #64 of 2,070 |
| 3Fauquier County, VA | 87 | 15 | 5.6 | $12.8M | +4.8% | #85 of 2,070 |
| 4York County, VA | 85 | 9 | 3.3 | $20.6M | +1.6% | #105 of 2,070 |
| 5New Kent County, VA | 84 | 6 | 6.5 | $10.8M | +21.2% | #126 of 2,070 |
| 6Bedford County, VA | 83 | 16 | 4.8 | $12.7M | +4.4% | #139 of 2,070 |
| 7Caroline County, VA | 83 | 6 | 5.0 | $12.6M | +11.3% | #140 of 2,070 |
| 8Chesterfield County, VA | 81 | 70 | 5.0 | $13.4M | +8.7% | #167 of 2,070 |
| 9Frederick County, VA | 81 | 22 | 6.2 | $10.6M | +8.8% | #179 of 2,070 |
| 10Loudoun County, VA | 80 | 88 | 6.2 | $13M | +6.4% | #192 of 2,070 |
| Highland County, VA | Not scored | 2 | 19.9 | $2.9M | +3.4% |
Other business types in Highland County
None has a Groundwork market score here. Counties under 10,000 people aren’t scored, since a few businesses can swing their figures.
Food and drink
Groceries and convenience
- Grocery and convenience stores
- Grocery stores
- Convenience stores
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery stores are in Highland County, VA?
There are 2 grocery stores on map listings in Highland County as of September 2026. The listings count grocery stores and supermarkets. No official count is published for supermarkets and grocery stores in Highland County: counts under 3 are left out.
How much do households in Highland County, VA spend on groceries?
About $5.7M a year, or $5,700 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 2 grocery stores on map listings, it comes to $2.9M per store. The spending figure covers all groceries, not only grocery stores. It is estimated from the incomes of the 1,003 households in Highland County and national spending patterns by income.
How does Highland County, VA compare with the U.S. for grocery stores?
Highland County has 2 grocery stores on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of grocery stores to household spending, Highland County would have about 1, against 2 on map listings.
How fast is Highland County, VA growing?
Population estimates put Highland County at 2,318 people in 2025, up 3.4% since 2020, in step with the U.S. (+3.1%). It has 1,003 households. Median household income in Highland County is $65,625, 19% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The score leaves out counties under 10,000 people, where a handful of businesses would swing it.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Highland County. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery stores · All 56 business types in Highland County
Screening a site or an acquisition in Highland County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Highland County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.