Groundwork

County profile · Arkansas

Pike County, AR market data

Population, household spending and competition for 56 business types in Pike County, each scored against other counties.

Population, 2025
9,964
−1.9% since 2020
Households
4,082
Median household income
$49,269
+22.0% vs. 2015–2019, before inflation
Median home value
$121,600
Jobs located here
2,390
Highest market score
48
Gas stations, #1,283 of 2,358 scored counties

A site report maps the competitors on map listings around any address in Pike County by name and distance, and the households and spending within reach. Or open the report at the center of Pike County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 9,964 people live in Pike County, in 4,082 households. Population estimates put the population change in Pike County from 2020 to 2025 at −1.9%, against +3.1% for the U.S. The median household income in Pike County is $49,269 a year, 39% below the U.S. median of $80,734. That rose 22.0% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Pike County spend the most on vehicle insurance (an index of 137, where 100 is the U.S. average) and the least on memberships, classes and admissions (52).

The highest Groundwork market scores in Pike County are for gas stations (48); insurance agencies (43); and clothing, shoe and laundry businesses (38). Pike County ranks #1,283 of 2,358 scored counties for gas stations.

For its number of households, Pike County has the most map listings, relative to the U.S., for convenience stores (3.1 times the U.S. rate) and the fewest for medical and dental practices (51% below the U.S. rate).

All 56 business types in Pike County

Highest Groundwork market score first. Each score compares Pike County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Pike County, AR, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Gas stations48#1,283 of 2,358819.6$1.6M674
Insurance agencies43#1,351 of 2,272717.1$1.6M1246
Clothing, shoes and laundry38#1,570 of 2,210512.2$1.3M146Under 3
Doctors, dentists and clinics36#1,831 of 2,3941741.6$227K14911
Auto repair shops32#1,969 of 2,3781639.2$241K543
Auto repair and car care29#2,074 of 2,4012458.8$160K605
Real estate28#2,117 of 2,229922.0Index only137Under 3
Pizza27#1,874 of 2,090512.2$2.5M496
Fast food and sandwich shops25#1,981 of 2,222922.0$1.4M466
Pet businesses25#1,998 of 2,200512.2$586K67Under 3
Restaurants and cafes25#2,197 of 2,40550122.5$251K6814
Real estate agents and brokers21#2,149 of 2,176922.0Index only108Under 3
Sit-down restaurants21#2,291 of 2,4052663.7$482K737
Salons, barbers and spas12#2,359 of 2,3851844.1$167K79Under 3
Grocery and convenience stores11#2,355 of 2,4021946.5$1.1M344
Grocery stores9#2,029 of 2,070614.7$3.6M393
Coffee shops and cafes9#2,054 of 2,063614.7$2.1M56Under 3
Convenience stores8#2,221 of 2,2611024.5$2.2M28Under 3
Hair salons8#2,321 of 2,3391229.4$251K58Under 3
Bakeries and dessert shops6#1,887 of 1,889717.1$1.8M43Under 3
Collision repair and body shopsNot scoredNot scored49.8$963K31Under 3
Primary care and pediatricsNot scoredNot scored49.8$964K545
Spas and skin careNot scoredNot scored49.8$754K86Under 3
Clothing and shoe storesNot scoredNot scored37.3$2.1M169Under 3
Dentists and orthodontistsNot scoredNot scored37.3$1.3M1313
Gyms, studios and classesNot scoredNot scored37.3$696K105Under 3
BarbershopsNot scoredNot scored24.9$1.5MToo fewUnder 3
Child care and preschoolsNot scoredNot scored24.9$676KToo fewUnder 3
Funeral homesNot scoredNot scored24.9$314KToo fewUnder 3
GymsNot scoredNot scored24.9$1MToo fewUnder 3
Pet grooming and boardingNot scoredNot scored24.9$1.5MToo fewUnder 3
Physical therapyNot scoredNot scored24.9$1.9MToo few3
Tire shopsNot scoredNot scored24.9$1.9MToo fewUnder 3
Car washes and detailingNot scoredNot scored12.4$3.9MToo fewUnder 3
ChiropractorsNot scoredNot scored12.4$3.9MToo fewUnder 3
Home repair tradesNot scoredNot scored12.4$9.7MToo few5
House cleaningNot scoredNot scored12.4$5MToo fewUnder 3
Lawn, cleaning and pest controlNot scoredNot scored12.4$5MToo fewUnder 3
Martial arts and dance studiosNot scoredNot scored12.4$2.1MToo fewUnder 3
Optometrists and eye careNot scoredNot scored12.4$3.9MToo fewUnder 3
Pet storesNot scoredNot scored12.4$2.9MToo fewUnder 3
Roofing and guttersNot scoredNot scored12.4$9.7MToo fewUnder 3
Urgent care and walk-in clinicsNot scoredNot scored12.4$3.9MToo fewUnder 3
VeterinariansNot scoredNot scored12.4$2.9MToo fewUnder 3
Dry cleanersNot scoredNot scored00.0None listedNone listedUnder 3
ElectriciansNot scoredNot scored00.0None listedNone listedUnder 3
Home inspectorsNot scoredNot scored00.0None listedNone listedUnder 3
HVAC and plumbingNot scoredNot scored00.0None listedNone listed5
Landscaping and lawn careNot scoredNot scored00.0None listedNone listedUnder 3
LaundromatsNot scoredNot scored00.0None listedNone listedUnder 3
Mortgage brokers and lendersNot scoredNot scored00.0None listedNone listedUnder 3
Nail salonsNot scoredNot scored00.0None listedNone listedUnder 3
Oil change and quick lubeNot scoredNot scored00.0None listedNone listedUnder 3
Pest controlNot scoredNot scored00.0None listedNone listedUnder 3
Property managementNot scoredNot scored00.0None listedNone listedUnder 3
Yoga, Pilates and fitness studiosNot scoredNot scored00.0None listedNone listedUnder 3

Household spending in Pike County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Pike County, AR by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$3.9M$94398
Gasoline and other fuels$12.8M$3,138121
Food away from home$12.5M$3,07075
Groceries$21.7M$5,32584
Personal care products and services$3M$73873
Child care and other personal services$1.4M$33157
Memberships, classes and admissions$2.1M$51252
Medical and dental services$3.9M$94473
Pets$2.9M$71779
Clothing, shoes and related services$6.4M$1,57877
Vehicle insurance$10.9M$2,678137
Home repairs, maintenance and insurance$9.7M$2,37079
Lawn care, cleaning and other household services$5M$1,23788
Rent and homeowner costs$53.2M$13,04078

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Pike County

Population, 2025 estimate
9,964−1.9% since 2020
Households
4,082
Median age
41.9
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
600 sq. mi.
People per square mile
17
Median household income
$49,269+22.0% vs. 2015–2019, before inflation
Average household income
$72,457
Median home value
$121,600
Jobs located here
2,390
Daytime population
8,981Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pike County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Pike County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Questions

How fast is Pike County, AR growing?

Population estimates put Pike County at 9,964 people in 2025, down 1.9% since 2020, against +3.1% for the U.S. It has 4,082 households. Against the 2015–2019 survey, median household income rose 22.0%, before inflation.

How much do households in Pike County, AR spend?

Households in Pike County spend about $53.2M a year on rent and homeowner costs, $21.7M on groceries and $12.8M on gasoline and other fuels. Relative to the U.S., household spending in Pike County runs highest on vehicle insurance (an index of 137, where 100 is the U.S. average) and lowest on memberships, classes and admissions (52).

Which business types have the highest market scores in Pike County, AR?

Of the business types scored in Pike County, gas stations (48); insurance agencies (43); and clothing, shoe and laundry businesses (38) have the highest Groundwork market scores. For gas stations, that ranks #1,283 of 2,358 scored counties.

How does Pike County, AR compare with the U.S.?

Median household income in Pike County is $49,269, 39% below the U.S. median of $80,734. The population fell 1.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $121,600, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (3.1 times the U.S. rate) and lowest for medical and dental practices (51% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 20 of the 56 business types have a score in Pike County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pike County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

All markets in Arkansas · Every U.S. market · How we measure

Screening a site or an acquisition in Pike County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pike County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.